Tuesday, June 09, 2015

Hyundai Creta SUV ‘Made In India’ Launch Likely Next Month

Hyundai Motor India has officially revealed the name of its forthcoming new compact SUV – as the Hyundai Creta, derived from the large Greek Island of Crete, which in its heyday was a trade hub that connected Europe, Asia and Africa.

The company said in its press release “Hyundai Motor Company has today announced the name of its first sub-compact SUV: ‘Creta’. The global roll-out of this all-new model will start in the second half of 2015 in India. The name ‘Creta’ derives primarily from the name for Crete, the largest of the Greek islands. Situated in the Mediterranean Sea, Crete was the focal point for Greece’s global prowess in trade and culture, in its heyday connecting Europe, Asia and Africa,”

“Pronunciation of Creta deliberately evokes welcome similarities with the term ‘creative,’ and draws on positive associations with the Mediterranean island of Crete, which is famed for combining a relaxed and tranquil environment with a vibrant, energetic approach to outdoor activities.”

The Hyundai Creta is said to be launched around September-October 2015 to catch on to the festive buying spree, with an expected price of under Rs 10 lakh, and will be exported to International market later.

Creta will be 4270mm long, 1780mm wide, 1630mm tall and riding on a 2590mm wheelbase.

The Hyundai Creta will compete with models from Mahindra & Mahindra, Renault, Nissan, Ford and Tata Motors.

While Hyundai has called the Creta a “global model,” that is not a guarantee that it will make the trip to North America.


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